Two kinds of results decide who gets the call: the map pack and the regular listings under it. Local SEO is the work that puts your business in both — your Google profile, your listings across the web, your website and your reviews, all telling the same story.
Plans from $997/month · Call tracking included · No long-term contracts · EN/ES
Local SEO isn't one thing. It's getting all three of these right at the same time.
The three businesses under the map at the top of a local search. Your Google Business Profile does most of the work here, and it's where most home-service calls start.
The regular listings below the map. These go to websites with a clear page for each job — “water heater replacement,” “roof repair” — and accurate local details.
Apple Maps, Bing, Yelp, Facebook, the BBB, Nextdoor. Customers check them before they call, and mismatched details there undercut the trust you built on Google.
This is the Local Lead Engine — Core plan. One price covers all of it.
When we audit a home-service business, the same issues come up again and again. These get fixed in the first month, because each one is costing calls right now.
An old number on Yelp, a previous address on Bing, “LLC” on one listing and not another. Small mismatches add up to doubt.
A plumber listed as a general contractor, or an HVAC company leading with a trade it barely does. The primary category is one of the strongest relevance signals you control.
A single page listing twelve services can't rank for any of them. Each main job needs its own page.
A strong rating from three years ago loses to a steady stream of recent reviews. We fix the process, not just the number.
They do different jobs. We usually build the foundation first and add ads once it's producing.
The work you do this month still pays off next year. Reviews, listings and pages keep earning calls without a per-click bill.
Ads can put you at the top tomorrow, and the calls stop the day the budget does. Great for filling a slow week; expensive as the only plan.
The pay-per-lead listings with the Google Verified badge. They lean on your reviews, so they work better on top of a strong profile. More on LSAs.
Local SEO is a system, not a switch. Here's how the first three months usually go.
Audit, then fix categories, listings, contact details and the issues costing calls right now. Call tracking goes live so we have a baseline.
Month 1Service pages, photo library, citation cleanup across the web, review requests running after every job, and local links started.
Months 2–3At 90 days we compare views, calls and direction requests to the baseline. If they haven't improved measurably, Isaac keeps working free until they do.
Day 90We work with established home-service businesses — usually two or more years in business with 1–15 employees — across Pennsylvania, plus clients across the U.S. and Puerto Rico. Pick your trade for what we do differently for it, or see the areas we serve.
Local SEO is the Local Lead Engine — Core plan. Plus adds the 24/7 AI front desk, and Google Ads can be added once the foundation is producing. Cancel anytime with 30 days' notice.
Your Google presence — managed, optimized, and reported on every month.
Everything in Core, plus no call ever goes unanswered again.
Once your foundation is producing, we pour fuel on it.
Industry pricing for local SEO usually runs $500–$2,000 a month. We sit in the lower half of that range with call tracking included.
We'll check your Google profile, listings, website and reviews against the businesses beating you — within 24 hours, no charge, no pressure.
We'll review your online presence and follow up within 24 hours — no charge, no obligation.
Message Isaac on WhatsApp →Prefer to reach us directly?
(215) 820-1902 isaac@voxlera.comLocal SEO makes sure they find you — in the map, in the results and everywhere they double-check before calling.